Founded by Bill Plotkin in 1980, Animas Valley Institute offers multi-day, experiential explorations into wild landscapes and into the wilds of soul with the goal of discovering the meaning and destiny at the heart of each life.
We stand on the Threshold of great change, and a great unknown. Our collective journey requires a radical shift in the human relationship with the community of all life — a cultural transformation so profound that future humans might regard it as an evolution of consciousness.
Animas Valley guides people on underworld journeys, a descent into the mysteries of Soul and nature. Animas immersions are not designed to transcend the ego, solve everyday personal problems, or help people better adjust to — or be happier in — the flatland of contemporary Western culture. Rather, the intent is a deep-structure shift that matures the ego and elicits each person’s most creative, soul-rooted response to our critical, liminal moment in the unfolding of the world’s story — on the threshold of a future shaped by those who can see beyond our own time.
Animas Valley Institute offers a rich assortment of guided immersions into the mysteries of nature and psyche, including Soulcraft intensives, contemporary Vision Fasts (Vision Quests), and training programs for nature-based soul guides.
In 2023 the first Animas Valley programmes were launched in South Africa, the beginning of a long-term partnership and a local, growing soul community.
Since then Soulcraft Africa has offered 2 - 4 programmes per year including Soulcraft Intensive, Wild Mind Intensive, the Way of Council and the Art of Mirroring, and the Animas Quest.

Soulcraft Africa programmes have been facilitated thus far by Brian Stafford. Brian previously trained as a cultural psychiatry fellow at University of Cape Town Department of Psychiatry. Now, he is a guide to the wilderness of nature and soul. He was called out of academic medicine to serve as a guide to the depths and to serve as an a
Soulcraft Africa programmes have been facilitated thus far by Brian Stafford. Brian previously trained as a cultural psychiatry fellow at University of Cape Town Department of Psychiatry. Now, he is a guide to the wilderness of nature and soul. He was called out of academic medicine to serve as a guide to the depths and to serve as an agent of cultural awakening and transformation. He guides with humor, playfulness, compassion, discernment, and a deep remembering of the fullness of what each human life can, should, and was meant to be. A native of Colorado and the former holder of an endowed chair and professor of psychiatry and pediatrics, he is an avid outdoorsman, teacher, writer, mentor, partner, and parent. He guides individuals and groups in Southern California, the Colorado River Basin, and wherever he is invited. He guides individuals to the place they most long and fear to go – the numinous depths of their soul. Brian currently makes his home in Ojai, California.

Rachael is a Purpose Guide™, Nature-based Soul Companion (Anam Cara), Work That Reconnects Facilitator, and Songcatcher of heart and earth songs. Her calling is to accompany others in living conscious, soul-aligned lives, rooted in kinship with the more-than-human world.
She holds a deep love and reverence for the wild Earth and believes
Rachael is a Purpose Guide™, Nature-based Soul Companion (Anam Cara), Work That Reconnects Facilitator, and Songcatcher of heart and earth songs. Her calling is to accompany others in living conscious, soul-aligned lives, rooted in kinship with the more-than-human world.
She holds a deep love and reverence for the wild Earth and believes that when we turn to nature as our teacher, we re-member the fullness of our sacred belonging. Each of us, she believes, is born carrying unique gifts to offer in service to the world’s unfolding.
Rachael is the Founder of Soul Nature and has worked for more than 25 years as a coach and facilitator, guiding change agents and visionaries across the globe. Born in Scotland, she moved to South Africa in 2015 to establish the Social Enterprise Academy South Africa, offering accredited leadership and entrepreneurship programmes for those creating businesses for social good.
In 2020, she responded to a deeper calling to guide nature-based human development work. She trained with Rev. Tass Two Crows Flying in shamanic studies and became a facilitator of the Work That Reconnects. In 2021, she trained as a Purpose Guide with the Purpose Guides Institute, where she completed advanced studies in 2022 and now serves as Associate Director and Lead Faculty.
Today, Rachael offers deep-dive underworld journeys that invite individuals to meet the mythic currents of their soul’s calling, including The True Nature SoulQuest and other nature-based immersion programmes through Soul Nature.

We live in an animated world steeped in mystery, where gods are alive and speaking.
Matthew lives by this worldview, where every act is sacred and every fleeting moment is imbued with meaning. In the face of such bewildering beauty, he believes in never losing one's sense of awe, or humour.
For over 15 years, Matthew has devoted himself to
We live in an animated world steeped in mystery, where gods are alive and speaking.
Matthew lives by this worldview, where every act is sacred and every fleeting moment is imbued with meaning. In the face of such bewildering beauty, he believes in never losing one's sense of awe, or humour.
For over 15 years, Matthew has devoted himself to the study of archetypal psychology, mythology, dreams, ritual, and men’s rites of passage. His work is rooted in a deep reverence for the wild—both in nature and within the human psyche.
A passionate storyteller and insatiable creative, Matthew has produced events, television series, documentaries, as well as numerous projects that champion ecological wisdom and social transformation.
Matthew has long been at the intersection of ecology, innovation, and well-being. He produced the renowned Eco-Logic Awards, celebrating those creating positive environmental and social change. For nearly two decades, he has been involved with Biomimicry South Africa, exploring how nature’s 3.8 billion years of intelligence can inspire human systems. He is also the co-founder of Blushield South Africa, an organisation addressing the impacts of man-made electromagnetic fields and offering solutions to support health in our modern, tech-saturated world.
He is currently stewarding the communications for Soulcraft Africa, helping to share its vision and voice with clarity and heart. He is also signed up to train with Animas as a Wild Mind guide, honing his capacity to lead others into the wild landscapes within and without.
To enroll in an Animas programme is to invite your soul on something like a date; it is to say "yes" to a potentially life-changing journey, a journey of initiation or of deepening into a soul infused life. It's not unusual for fear, resistance, or an apparent scheduling conflict to surface as the time of your programme nears. We believe that whatever arises is a part of your journey and is ripe with opportunity and meaning. Our cancellation policy is designed to support you in keeping your date and to support our staff and guides as they prepare for your programme.
A few notes of particular importance:
1. A 30% deposit is required to book your spot. Full payment is due 30 days prior to the start of a 5-day programme and 60 days prior to the start of a longer programme or Vision Quest.
2. If Animas/Soulcraft Africa cancels a programme due to low enrollment or other unforeseen circumstances, registered participants will receive a full refund.
3. Deposits for field programmes and programme fees for online immersions are non-refundable and
non-transferrable. If you cancel a programme for any reason, your deposit is forfeited and will be
considered a donation to Soulcraft Africa.
3. If notice of cancellation is received 30 days or less before the start of a 5 -day immersion or online
programme, all payment is forfeited.
4. These policies stand even if there is a waitlist for the programme and we are able to fill your spot
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Soulcraft™ is a registered trademark of Bill Plotkin and the Animas Valley Institute.
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